Competition in local search is fierce. While it's typical to do some surface level research on your competitors before entering a market you can go much further down the SEO rabbit hole. In this article we will look at how you can find more competitors, pull their data, and use it to beat them in the search game.
Peg Corwin's insight:
Super, in-depth post on how a locally-focused business can analyze its online competition's marketing and outrank them in search.