Creating a Local SEO Welcome for New Neighbors and Travelers
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Local SEO for local businesses
Local SEO for Local Businesses contains posts on how to use a local business website to get more leads and sales. For more on SEO, see http://SEO101.pegcorwin.com.
Curated by Peg Corwin
You don't have to feel intimidated by reviews—owner responses are actually great for your local business. Miriam Ellis describes the 5 types of Google reviews and how to best respond.
Local marketers, here are 5 types of local reviews you might get and best practices for responding to each. Good post.
Have you fallen for any of these myths in citation building? Google My Business Top Contributor Joy Hawkins lists the most common misconceptions she runs into with local citations.
Local marketers, some very insightful comments here, like canceling Yext automated listings does revert and citation business name variations matter less than discrepancies in address and phone number. Read this.
Make customer experience a priority by delivering the content mobile web searchers are looking for when they need it most.
Local marketers, on mobile, be sure you optimize images, use reviews, shorten content, optimize for local and use Google App (TripAdvisor, etc) deep linking.
Many small business owners today think that owning a brick-and-mortar business excuses them from having to learn and master digita
Learn what to do on days 1-10, 11 to 25 and 25 to 30 to ramp up the local marketing of your business.
Optimize your WordPress site (and online presence) to rank higher in Google Maps and localized search results using my local SEO guide for WordPress.
Excellent SEO checklist for businesses with lWordpress sits and local market areas .
Is your local business visible to potential customers online? If the answer is anything other than an enthusiastic and confident YES, then this local SEO checklist is for you. Miriam Ellis is here to help you identify which key points of your local SEO plan you've taken care of, and which still need some love.
Comprehensive post on improving the local ranking of your website in search results, with segmented requirements and strategies for single and multiple locations, service businesses, and home based businesses. First rate advice!
Rich Brooks, president of flyte new media, explains how Digital Marketing can help expand your Local Footprint on this episode of the Agents of Change!
Local business? This blog or 20 min podcast is a REALLY REALLY GOOD overview of how to use digital marketing in all its aspects to get traffic to your local business.
Are you a local SEO feeling unsure of how to handle your client's city landing pages? In today's post, Miriam Ellis offers up a plan of action to address the uncertainty and confusion that commonly surrounds the topic of creating local landing pages.
Specific dos and don't for creating local pages for branches of your business, from a local marketing pro.
It's perfectly okay to solicit customer reviews, but do so with a personal touch and never, ever require them.
Stories and best practices on asking for reviews.
"And then he gave each of us – all 20 – a small card with his name on it, with the TripAdvisor logo, and contact information for Le Kliff."
Last year, Moz introduced the Local SEO Expert Quiz, which to date over 20,000 people have attempted to conquer. Local search expert Miriam Ellis is back with 40 questions to completely challenge your knowledge of what's happening in Local SEO.
Super and challenging 40 question test on how best to get your local business to rank in local Google search. I scored 32 out of 40. You?
Local SEO Beginner's Guide. Here is a handy tip for Local SEO infographic from SurePayroll.
Very detailed infographic explaining local seo success. Almost a visual blog post. Very well done.
Everywhere you go, you see reviews. Whether it’s a physical or digital product, if it's worth talking about (in good or bad ways), it has reviews. W
Great tip is to get automatic reviews with a system. And I did not realize that "Incentivizing reviews is murky territory, but only if you don’t disclose it. If you do, they are perfectly compliant with the law and just about anyone’s ethical code."
It's a good idea to decide on the KPIs and metrics that you care most about and put them together in a dashboard to make tracking easier/quicker.
Excellent advice for local businesses, who often emphasize the wrong metrics.
Yes, local SEO is hard. Are you making it harder on yourself, though? In this post, you'll explore the perils of local SEO tunnel vision and how to remain on top with fresh ideas and a new to-do list.
Excellent post about how to improve the visibility of your local business by moving beyond the search ranking basics that all your competitors have also mastered.
Boost your search visibility by avoiding these 5 SEO mistakes. Read more to learn all about the top five search engine optimization mistakes to avoid.
Important mistakes to avoid if you want to show up in Google's search results.
The importance of Local SEO continues to grow with Google favouring personalised search results and more ‘on the go’ searches via smartphone
6 key factors that help your locally focused business get found in Google search results. These are best practices.
Many local brands are leaving money on the table by choosing to ignore online reviews, which are great vehicles for brand building and reputation management, and serve as excellent customer retention tools.
Best part of this post is its suggestions on how to respond to negative reviews.
As a small business with a physical location, you've probably heard about
Easy to understand overview of what it takes for a locally focused business to rank in Google search results.
Competition in local search is fierce. While it's typical to do some surface level research on your competitors before entering a market you can go much further down the SEO rabbit hole. In this article we will look at how you can find more competitors, pull their data, and use it to beat them in the search game.
Super, in-depth post on how a locally-focused business can analyze its online competition's marketing and outrank them in search.
To rank for your target keywords in local search, the post suggests that you create local content, Get serious about reviews, Work the directories, Take a NAP and Network for links. Good solid advice.
The Pigeon update dropped its proverbial payload on the UK at the end of 2014. How has Local SEO shaped up in 2015 so far and how can you beat the Pigeon?
Another take on the basics of getting found in local search in 2015.
The challenge for most local businesses is ranking in the top spots to be noticed and attract the right customers.
Don't write for search engines, pick long tail keywords and more tips to rank in local search queries.
Do you want to start the new year off right with a successful local SEO campaign in 2015? This new year guide by Casey Meraz will help you to understand the common issues businesses will face and how to jump start your campaign.
Comprehensive post about a local SEO audit and tips for 2015.