The Importance of Customer Reviews [Infographic] - Digital Commerce
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Local SEO for local businesses
Local SEO for Local Businesses contains posts on how to use a local business website to get more leads and sales. For more on SEO, see http://SEO101.pegcorwin.com.
Curated by Peg Corwin
Ignore online reviews at your own peril, as they greatly influence prospects who are looking to do business with your brand.
See how important online reviews are by reading the results of this study. Good section on how to protect your company in Google search results.
Do you rely on word of mouth to promote your business? Are you wondering how to get more people to recommend your product or service? To learn how to build a business that's highly recommended, I interview Paul Rand. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from…
What can marketers do to encourage recommendations?
-- Develop a clear story about how people should talk about your brand
-- Live your brand
-- Be human and transparent
-- Stay engaged
-- Evaluate and evolve
-- Structure a recommendable organization from the ground up